Phone Number of
Colourette is
+639175227918 , :+639102351553 .
Colourette Cosmetics is a Filipina-owned beauty brand that focuses on multi-use makeup products at accessible prices. They are known for their inclusivity, offering products for everyone regardless of gender, age, or background, and celebrating diversity through their "BeautyInAllWays" mission. They also emphasize cruelty-free, vegan, and paraben-free formulas.
Here's a more detailed look at their brand:
Key aspects of Colourette:
Inclusivity:
They aim to empower all Filipinos and ensure everyone feels represented in their marketing and campaigns.
Multi-use makeup:
Their products, like the popular Colourtint, are designed to be versatile and used on the eyes, cheeks, and lips.
Accessible prices:
They strive to make beauty products affordable and accessible for a wider audience.
Filipino-centric:
They create products tailored for Filipino skin tones, with specific shades and formulas designed for the local market.
Cruelty-free and vegan:
They are certified by PETA's Global Beauty Without Bunnies Program and their formulas are vegan.
Paraben-free:
Their products are free from parabens.
Founding and Establishment
Colourette Cosmetics was founded by Nina Ellaine Dizon in October 2015 with the goal of creating affordable, inclusive, and locally-made beauty products for the Filipino market. The brand gained traction by focusing on quality, inclusivity, and a commitment to empowering Filipinos.
Key aspects of Colourette's founding and establishment:
Founder:
Nina Ellaine Dizon, CEO of Colourette, envisioned creating her own makeup brand during her college years, which she realized in 2015.
Inspiration:
The idea for Colourette came from observing the popularity of online makeup sellers and a desire to offer quality makeup at affordable prices.
Mission:
Colourette's mission is to empower Filipinos and ensure they see themselves represented in beauty brands, advertisements, and campaigns.
Local Focus:
The brand prioritizes local manufacturing, with 90% of its products made in the Philippines.
Inclusivity:
Colourette caters to diverse skin tones and body types, promoting self-acceptance, self-love, and self-empowerment.
Product Development:
Nina Dizon personally oversees research and development, collaborating with chemists and manufacturers.
Growth and Expansion:
Colourette has grown significantly, expanding its reach online and offline through partnerships and e-commerce platforms like Shopee and Lazada.
Funding:
The brand secured seed funding from Foxmont Capital Partners and other investors, further solidifying its position in the Philippine beauty industry.
Sustainability:
Colourette is committed to being cruelty-free and vegan, with formulas that are also paraben-free.
Current Position
Colourette is a Filipino beauty and skincare brand with a strong focus on inclusivity and empowerment. They are known for their wide range of products, including makeup and skincare, designed to cater to diverse Filipino skin tones and preferences. The brand has been growing and gaining popularity, particularly through online platforms and social media. They are also actively involved in promoting diversity and representation in beauty.
Here's a more detailed look at their current position:
Filipino-centric brand:
Colourette is proudly made by Filipinos for Filipinos, with a strong emphasis on local beauty standards and trends.
Inclusivity and Representation:
They actively promote inclusivity and diversity in their marketing and product offerings, ensuring that everyone feels seen and represented.
Digital Marketing:
They leverage social media platforms, particularly TikTok, to reach their target audience and drive sales.
Product Focus:
Colourette offers a variety of makeup and skincare products, including foundations, concealers, lip products, and skin tints, catering to various skin tones and needs.
Investment and Growth:
The brand has secured significant investment from leading venture capital firms, which has allowed them to expand their operations and continue growing.
Cruelty-Free and Vegan:
Colourette is certified cruelty-free by PETA and their formulas are vegan and paraben-free.
Go-See Event:
They host a beauty movement called "Go-See" to celebrate diversity and empower individuals of all genders, sizes, and skin tones.
Colourette Address
The address of Colourette is 39 East Maya Drive, Philam Homes, Quezon City, Metro Manila 1104, PH.
Colourette Email Address
The email address of Colourette is
info@colourette.ph.
Colourette Website
The Website of Colourette is
www.colourette.ph.
Colourette contact person
The contact person of Colourette is Support Team.
Colourette Customer Support Service Phone Number
The customer support phone number of Colourette is
+639175227918 , :+639102351553 (Click phone number to call).
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