Phone Number of
K18 is
+1 844-564-0384 .
K18 is a biology-first haircare brand that utilizes biotechnology to address hair damage at a molecular level. It's known for its "K18PEPTIDE™" technology, which claims to repair damage from bleaching, chemicals, and heat, offering immediate and lasting results. The brand focuses on creating simple, effective, and biocompatible products, designed to restore hair health and facilitate hair expression.
Here's a more detailed look at K18's approach:
1. Biotechnology-Driven Haircare:
K18 distinguishes itself by focusing on the science of hair biology rather than traditional cosmetic chemistry.
Their products are designed to mimic the structure of human hair, allowing them to penetrate and repair damaged keratin chains from within.
2. K18PEPTIDE™ Technology:
This is the core technology behind K18's products.
It's a peptide composition that mimics human keratin, helping to restore the hair's natural structure and strength.
The K18PEPTIDE™ is designed to repair damaged hair from the inside out, rather than just coating the surface, according to The Cut and Forbes.
3. Focus on Hair Health and Expression:
K18 aims to unlock new solutions for hair care challenges, providing a healthy canvas for hair expression.
Their products are designed to simplify haircare routines, offering effective results with minimal effort.
4. Key Products:
Leave-in Molecular Repair Hair Mask: This is K18's flagship product, a leave-in treatment that claims to reverse hair damage in just 4 minutes.
Other products in their line include shampoos, conditioners, and a molecular repair hair mist.
5. Brand Values and Philosophy:
K18 emphasizes a less-is-more approach to haircare, focusing on the science of hair biology to achieve optimal results.
The brand's mission is to liberate hair expression and make the impossible possible through technology, according to K18 Hair.
They aim to build a community of forward-thinking individuals who embrace innovation and are not afraid to challenge the status quo, according to K18 Hair.
Founding and Establishment
K18, a haircare brand founded by Suveen Sahib and Britta Cox in 2020, focuses on restoring hair damage using a biotech approach. The brand's core innovation lies in its Leave-in Molecular Repair Hair Mask, which repairs hair at the molecular level. K18 was acquired by Unilever in 2024.
Popularity
K18, a haircare brand known for its science-backed, molecular-level hair repair, has gained significant popularity due to its innovative approach and effective results. The brand's popularity is fueled by factors like social media buzz, celebrity endorsements, and its focus on measurable, validated outcomes, rather than just promises.
Here's a more detailed look at K18's popularity:
Science-Backed Innovation:
K18's core technology, K18PEPTIDE™, is a unique ingredient that repairs hair at the molecular level, targeting various types of bonds to reverse damage.
Social Media Buzz:
K18 has seen incredible viral fame on platforms like TikTok, with over 20 billion views and a large following.
Expert and Editor Recognition:
The brand is trusted by beauty editors, stylists, and haircare professionals who recognize the effectiveness of its products.
Global Reach:
K18 now reaches customers in over 90 countries, highlighting its international appeal.
Acquisition by Unilever:
In 2024, K18 was acquired by Unilever, further solidifying its position as a leading brand in the premium haircare market and accelerating its growth.
Measurable and Validated Results:
K18 focuses on delivering results that can be measured, felt, and independently validated, addressing a consumer trend for intelligent innovation.
Focus on Sustainability:
K18 is committed to using more reliable and sustainable ingredients, aligning with the growing consumer demand for eco-friendly products.
Current Position
K18, a premium biotech haircare brand, is currently in a position of rapid growth and global expansion, having been acquired by Unilever in 2024. The acquisition, expected to close in Q1 2024, has accelerated K18's mission to deliver science-backed, sustainable haircare solutions to a growing global community, now reaching over 90 countries. K18's core focus remains on using nature and human biology to create simple, effective, and biocompatible products that address hair damage, as highlighted in their "Biomimetic Hairscience" approach.
K18 Address
The address of K18 is 621 Sansome St, San Francisco, California 94111, US.
K18 Email Address
The email address of K18 is
hello@k18hair.com.
K18 Website
The Website of K18 is
www.k18hair.com.
K18 contact person
The contact person of K18 is Support Team.
K18 Customer Support Service Phone Number
The customer support phone number of K18 is
+1 844-564-0384 (Click phone number to call).
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