Phone Number of
Vanity Makeup is
+1 (818) 406-2428 .
Vanity Makeup is a brand that offers high-quality, vegan and cruelty-free makeup products. It's known for its focus on cosmetic knowledge and the expertise of its founder, beauty enthusiast and influencer Ani Goulayan. The brand aims to bring that knowledge to users' fingertips, offering a selection of cosmetics and skincare.
Here's a more detailed look at Vanity Makeup:
Focus on Quality and Results:
Vanity Makeup emphasizes delivering high-quality products that provide excellent results.
Vegan and Cruelty-Free:
The brand is committed to offering makeup that is both vegan and cruelty-free, aligning with a growing consumer preference for ethical products.
Expert-Driven:
The brand is founded by Ani Goulayan, a beauty influencer and expert, ensuring that the products are formulated with her knowledge and experience.
Online Presence:
Vanity Makeup primarily operates online, offering its products to customers through its website and potentially other platforms like Cult Beauty.
Online Shopping Experience:
Vanity Makeup is dedicated to providing a positive online shopping experience, with a focus on quality cosmetics and skincare.
Founding and Establishment
Vanity Wagon, an Indian online marketplace for organic and natural beauty products, was founded in 2018 by Naina Ruhail, Prateek Ruhail, and Sahil Shrestha. The founders, with backgrounds in IT, banking law, and entrepreneurship, recognized a need for an accessible platform offering safe and effective beauty products.
Establishment and Key Features:
Soft Launch:
Vanity Wagon launched its website on August 1, 2018, and went live the following month.
Focus on Natural and Organic:
The platform specializes in natural, organic, and cruelty-free beauty and personal care products.
Education and Awareness:
Vanity Wagon emphasizes educating consumers about the ingredients and benefits of the products they offer, aiming to promote conscious beauty practices.
Funding:
The company raised $200,000 in seed funding led by Agility Ventures.
Brand Partnerships:
Vanity Wagon works with various brands, including Bare Necessities, Raw Nature, Auli Lifestyle, Biotique, Cocomo, Disguise Cosmetics, Ilana Organics, Just Herbs, MamaEarth, and Khadi Naturals.
Customer Retention:
The startup boasts a high customer retention rate, suggesting strong consumer satisfaction and loyalty.
Delhi-based:
Vanity Wagon is based in Delhi, India, and has been actively growing its presence in the Indian market.
Popularity
The makeup brand "Vanity Makeup" gained popularity through its founder's social media presence, particularly on Instagram, and its focus on enhancing natural beauty rather than transforming it, according to Cult Beauty. The brand was launched in 2021 and quickly gained traction, with a following of 1 million Instagram users.
Here's a breakdown of the brand's rise:
Social Media Influence:
Vanity Makeup's founder, a beauty influencer, leveraged her large social media following to launch and promote the brand.
Focus on Natural Beauty:
The brand's philosophy of enhancing natural features, rather than complete transformation, resonated with a specific audience, Cult Beauty.
Launch in 2021:
The brand's official launch in 2021 coincided with a growing interest in minimalist and natural-looking makeup.
1 Million+ Instagram Followers:
The significant online presence of the founder and the brand's launch helped drive initial popularity and sales.
Current Position
The term "vanity makeup brand" could refer to a few different entities. One is Vanity Cosmetics Limited, a struck-off public limited company in India. Another is The Vanity Case Group of Companies, a diversified FMCG contract manufacturing company. Additionally, Vanity Wagon is a clean beauty marketplace in India that has received funding. Finally, the term "vanity" can also refer to a dressing table or makeup table.
Elaboration:
Vanity Cosmetics Limited:
This company, incorporated in 1986, is no longer operating and is struck off.
The Vanity Case Group of Companies:
This company is a large FMCG contract manufacturer in India, providing services like manufacturing, packing, and distribution for various companies.
Vanity Wagon:
This is a clean beauty marketplace in India that sells products from various brands.
Vanity (as a dressing table):
A "vanity" is a table used for applying makeup and other personal grooming.
Vanity Makeup Address
The address of Vanity Makeup is 1353 N Hill Ave. Pasadena, California 91104, US.
Vanity Makeup Email Address
The email address of Vanity Makeup is
support@vanitymakeup.com.
Vanity Makeup Website
The Website of Vanity Makeup is
www.anitymakeup.com.
Vanity Makeup contact person
The contact person of Vanity Makeup is Support Team.
Vanity Makeup Customer Support Service Phone Number
The customer support phone number of Vanity Makeup is
+1 (818) 406-2428 (Click phone number to call).
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